One basket.
One checkout.
One invoice.
The trade procurement platform for UK independent funeral directors. Discover new suppliers and order across them through one trade account.
What we're building
UK independent funeral directors order from 15-20 suppliers each — coffins from one, fittings from another, gowns from a third, consumables from a fourth — juggling phone calls, emails, portals and a different invoice from each. SuperFuneral consolidates that into a single trade account. One basket across suppliers, one checkout, one invoice at month-end.
How it works
SuperFuneral operates as a managed procurement platform — a wholesale buyer to suppliers, a single trade account to funeral directors. Supplier brands stay visible. We handle the basket, checkout, payment and account history; suppliers fulfil orders directly.
Who's behind it
Built by Adam and Ian. Adam leads supplier and funeral director relationships, drawing on years of trade conversations across the UK. Ian leads platform, operations and onboarding, building on a previous funeral industry marketplace. We're talking with UK funeral suppliers through summer 2026 and opening to funeral directors in Q4 2026.
Get in touch
Not sure which path is yours, or just want to ask a question? Drop us a note and we'll come back to you directly.